With a personal inner strength gleaned from influential people in her childhood and early adulthood, Lauretta achieved early success in the business world; within two years of immigrating to the US she became a top sales producer for Xerox, then joined Apple Computer as an International Marketing Manager where she devised a unique, worldwide marketing campaign which utilized her versatility in four languages and her dynamic personality. She was promoted to Senior Account Executive and sold to Fortune 50 companies where she demonstrated a strong ability to multitask, create long-lasting relationships and hold public seminars on a large scale.
Upon the birth of her daughter, she used her experiences to become a trainer in the hospitality business and devote some of her time to foster community projects. She contributed to the introduction of foreign languages in the primary schools of her district, volunteered to teach interviewing skills to young adults in the Hispanic community and spoke on behalf of the Marin County’s teachers in front of 400+ spectators.
Lauretta is an initiator with a tremendous desire to support others in their efforts. She has recently embarked about a fulfilling career as a writer, advisor to women and young adults, and a career coach and is currently enrolled in a study program in Writing and Literature with a focus on Women Studies at the Vermont Academic Center.
Lauretta was born and raised in Florence, Pavia and Milan, Italy. She currently lives in Northern California with her husband and daughter.
My blog is about all the women who have chosen to compromise their career to raise a family, the women who long to reach their highest potential and express their creativity through the integration of the old self with who we have become after years of identity changes and fragmentation. Click Here
Painted Red is a book I wrote about growing up in an impoverished area of a medieval town in the North of Italy in the '60s and '70s. After my parents split when I turn one, my mother turns me over to an abusive foster family. To escape my daily horrors, I run away at the age of six to my paternal grandparents where I am offered a few years of respite, only to rejoin my mother, who has by then become methamphetamine addicted, a few years later. Painted Red contrasts what people think of Italy today with what it was like to grow up in provincial, narrow-minded towns in Europe at the time.